The Sock Rocket

Five years ago Mannheim start-up von Jungfeld re-invented socks. Since the beginnings in the C-HUB start-up center von Jungfeld has become a cult brand, with 15 employees and prominent investors, such as Joko Winterscheidt. In their stylish office-loft, in the Turley Barracks in Mannheim, Maria Pentschev and Lucas Pulkert are preparing to launch the next rocket.


His first startup didn’t work out, but his second attempt kicked off a successful career as a business angel. With his Good Brands AG Mannheim resident Matthias Storch invests in good ideas and brands — but he just can’t stop starting up himself. We met the man in the concept store of his lifestyle brand BUTIQ in Quartier Q 6 Q 7, to sit down for an interview, and talked about the thin line between success and failure, pesky elevator pitches, and how Mannheim is ahead of other start-up cities such as Berlin.

Talk To! August 3rd 2017

In this addition of TALK TO! the commission has invited Gabriel Trauth and Marcel Hofmann of trauth fabrikate. The label that the two founders created is dedicated to the development and production of modern workwear.


Christiane Illius, Jessica Padmanabhan and Helga Behrmann connected while studying in Mannheim. Today they run the fashion label SOOME and their EcoShowroom with a clear vision: the perfect alliance of style and sustainability.